Education

Higher Education Preschool Primary/Secondary
News Release Digital Asset Direct

Troy University Selects TheLinkU to Maximize NIL Opportunities for Trojan Student-Athletes

TheLinkU

TheLinkU, the premier NIL platform focused on simplifying and enhancing opportunities for college athletes and institutions, has announced a new partnership with Trojans Together Collective and Troy University. The partnership will help maximize Troy’s NIL opportunities for student-athletes across all 16 sports programs. Troy Athletics will have complete access to TheLinkU’s full suite of services, including national brand partnerships that provide tremendous cost savings, general manager and revenue sharing modeling software, NIL marketplace, personalized merchandise shop, tools to help student-athletes build and grow their personal brands, and financial seminars and wealth advisors, among other resources. Troy Athletics is grateful to co-founders Chuck Carson and Jason Jones for establishing the Trojans Together Collective to support Troy University student-athletes. For the past two and a half years, Trojans Together has truly embodied their mission to Build Communities, Empower Players and Win Together. This partnership will allow for all aspects of the Trojans Together collective and its operations to be run by TheLinkU. “I’m very excited about this milestone in NIL at Troy University,” said Chuck Carson, co-founder and president of Trojans Together Collective. “It’s been an honor to be involved with the founding and operating of Trojans Together Collective and I know this new partnership is the right next step. I look forward to supporting the Collective and our new partnership with TheLinkU as we seek to lead the way in NIL in the Sun Belt Conference and beyond.” “It makes us feel great knowing that we are transitioning our operations to experienced and capable leaders with LinkU,” said Jason Jones, co-founder and vice president of Trojans Together Collective. TheLinkU also fosters sustainable revenue generation for universities through more than 30 strategic business partnerships, including the recently announced Victory Campus initiative from Victory Snacks. With these partnerships, TheLinkU significantly decreases the need for donor contributions and creates long-term financial opportunities, enabling athletic departments to achieve NIL success while maintaining financial stability. “As a former student-athlete, it’s my goal, and the goal of TheLinkU, to equip student-athletes and athletic departments with the tools they need to maximize success,” said Austin Elrod, founder and president of TheLinkU. “I have been in the shoes of these student-athletes, and I have worked shoulder-to-shoulder with numerous athletic directors across the country to help build championship-level NIL programs. That is why we can offer solutions that no one else can within the NIL space." “We are proud to partner with TheLinkU and view them as a key piece in The Trojans Together Collective’s future success in revenue generation and NIL opportunities,” said Brent Jones, director of athletics at Troy University. “With TheLinkU’s offering, we are prepared to support our teams in their pursuit of championships.” “With TheLinkU’s help, our student-athletes will be able to maximize their personal brands, and we will be able to amplify and diversify the NIL offerings available to them,” said Gerad Parker, head football coach at Troy University. “This helps create an edge for us in recruiting. By creating an environment that’s attractive to high school recruits and possible transfer students, we can compete with anyone, anywhere.” TheLinkU works with colleges and athletic programs nationwide to simplify the NIL space while protecting the interests of athletes, institutions, and the business community. To learn more, visit www.thelinku.com About TheLinkU Founded in 2022 by Austin Elrod, TheLinkU is a pioneering NIL platform dedicated to simplifying and enhancing opportunities for college athletes and institutions. With a focus on integrity and compliance, TheLinkU offers a comprehensive suite of services designed to empower athletes and support colleges in navigating the evolving NIL landscape. For more information, visit www.thelinku.com Contact Details Sterling Randle srandle@hotpaperlantern.com Company Website https://www.thelinku.com/

May 29, 2025 10:05 AM Eastern Daylight Time

Comcast to Connect 70,000 Homes and Businesses in Bryan-College Station to Reliable, Fiber Internet

Comcast Texas

Comcast will connect 70,000 new homes and businesses in Bryan-College Station to fast, secure and reliable, fiber Internet. This expansion into the region will enhance digital infrastructure, promote economic growth and position residents and local businesses for success in an increasingly digital world. The multi-year network expansion brings Xfinity and Comcast Business Internet, mobile, entertainment and security services to the two cities for the first time. The multiphase project includes building a new technology hub that will act as “the brain” of the network, supporting all Xfinity and Comcast Business services. Comcast will also install more than 1,000 miles of fiber lines – enough to span the distance from the Brazos Valley to Universal Studios in Florida. The tech leader also plans to open an interactive Xfinity retail store, which will be announced later. "Bryan-College Station is a hotbed for innovative technology, and this investment by Comcast will help our region stay competitive,” College Station Mayor John Nichols said. “Reliable broadband access is essential for our growing community, from the tens of thousands of Aggie students who call College Station home to our creative business community. Investing in strong connectivity ensures everyone has the advanced resources they need to thrive in a digital world." “We are grateful that Comcast is making this multimillion-dollar fiber infrastructure investment in our community,” City of Bryan Mayor Bobby Guiterrez said. “This investment in connectivity strengthens our local economy and helps our residents thrive. Expanding reliable high-speed Internet in Bryan will open doors for students, businesses and families. It will enhance opportunities and improve quality of life.” Residents can visit ComcastTexas.com/BCS for additional details on construction expectations and upcoming service availability. Portions of the project are currently under construction. Comcast’s most recent expansion to Bryan-College Station is part of the company’s $1.6 billion investment in technology and infrastructure in Texas over the last three years. “Expanding fiber Internet in communities like Bryan-College Station will be a catalyst for economic growth, enhancing educational opportunities and helping residents and businesses have the tools they need to thrive in the digital age,” Nicolas Jimenez, Comcast’s General Market Manager of Bryan-College Station said. “By investing in the infrastructure and connectivity of these communities, we’re empowering individuals and businesses to succeed and pave the way for a brighter, more connected future." A Network You Can Trust to be Reliable, Fast and Secure Comcast’s state-of-the-art network is built to enable residents and businesses to thrive in today’s constantly connected world. Bryan-College Station joins the 64 million homes and businesses across the country to have access to a network that is trusted by essential community organizations like hospitals, schools, transportation systems and first responders, and federal agencies like the Department of Defense. It delivers multi-gigabit Internet speeds, 99.9 percent reliability and security built in from the ground up to keep customers safe from cyber threats. Introducing Xfinity to Consumers Comcast’s residential services are marketed under the Xfinity brand. Consumers in Bryan-College Station will be able to take advantage of the full suite of Xfinity products: Internet, video, mobile, voice and home security. Xfinity offers multi-gigabit Internet speeds, powerful WiFi that reaches every corner of the home, and super-responsive, low-lag connections. Xfinity customers can enjoy a reliable, high-speed experience—whether they’re streaming sports and entertainment, video chatting with friends and coworkers, learning from home or simply browsing online. Comcast Business to Power Bryan-College Station’s Workforce For local businesses, Comcast Business offers a suite of connectivity, communications, networking, mobile, security, wireless, and managed solutions to help organizations of all sizes achieve their business goals. Industry analysts and associations have consistently recognized Comcast Business as a leader and innovator in flexible, scalable options as well as one of the fastest-growing providers of Ethernet services. Serving Everyone in the Bryan-College Station Community Comcast’s commitment to communities goes beyond building the network and aims to increase economic mobility for the local community and its residents. That’s why Comcast created Internet Essentials, a broadband adoption program that offers eligible households low-cost, high-speed Internet and affordable computers. Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms, we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information. Contact Details Taisha Walker +1 832-942-1131 Taisha_Walker@comcast.com Company Website https://ComcastTexas.com/BCS

May 29, 2025 07:02 AM Central Daylight Time

Image

Players Health and MaxU Partner to Power the Next Generation of Mentally Resilient Athletes

Players Health

In a bold move to redefine athlete development, Players Health and MaxU today announced a strategic partnership to bring elite-level mental skills training to youth athletes across North America. Unveiled during Mental Health Awareness Month, this strategic alliance is both timely and purpose-driven. As mental health emerges as a cornerstone of athletic excellence and personal growth, Players Health and MaxU unite around a shared mission: to empower the whole athlete with transformative mindset tools that go beyond the game. Both organizations are anchored in a bold belief—mental health and performance are vital to athlete safety, now and into the future. This partnership integrates MaxU’s groundbreaking mental performance platform directly into the Players Health ecosystem—empowering young athletes with the focus, confidence, and resilience needed to thrive in sports, school, and life. “This is more than a partnership—it’s a movement,” said Dan Greco, Co-Founder of MaxU. “Together, we’re scaling access to proven mental skills training that helps athletes navigate pressure, unlock peak performance, and build habits that last a lifetime.” With a reach spanning teams, schools, and youth organizations, the impact is immediate and scalable—creating a new blueprint for how mental wellness and performance are taught, measured, and mastered in youth sports. “Over the last several years since joining Players Health, I've been focused on creating an environment where every young athlete feels supported in every part of their journey,” said Kyle Lubrano, Chief Athlete Safety Officer of Players Health. “Mental resilience is the foundation for everything else — confidence, physical performance, and long-term success. Partnering with MaxU allows us to deliver real, lasting change for athletes and families everywhere. This allows us to provide kids with the tools to believe in themselves, thrive under pressure, and carry those skills through every stage of life.” Two missions. One movement. Grounded in purpose and fueled by innovation, this alliance between Players Health and MaxU reflects a shared belief: supporting the whole athlete—physically, mentally, and emotionally—is not just the future of youth sports. It’s the standard. Players Health is a sports technology company providing digital risk management services, reporting tools and insurance products to sports organizations to empower them to stay ahead of their ever-changing safety and compliance responsibilities. Working towards establishing the safest environment for athletes, Players Health views the health and safety of athletes as a priority in today's sports landscape. Contact Details Jackson Gaskins playershealth@hotpaperlantern.com MaxU Contact MaxU info@maxu.co Company Website https://www.playershealth.com

May 13, 2025 09:00 AM Eastern Daylight Time

News Release

Self-Therapy is Free!

The Stuttering Foundation

To mark National Stuttering Awareness Week (May 12-18), our classic book, Self-Therapy for the Stutterer, is now available as a 65-minute film from The Stuttering Foundation ( StutteringHelp.org ). It is available free to everyone through the end of National Stuttering Awareness Week by visiting our streaming video library at http://www.stutteringhelp.org/streaming and using the promotion code: NSAW25. Based on the timeless self-help book, now in its 11 th edition, by Stuttering Foundation Founder, Malcolm Fraser, this new video, Self-Therapy for Those Who Stutter, provides a powerful message to all who view it: If you stutter, you do not need to surrender helplessly to your speech difficulty because you can change the way you talk. There is no quick and easy way to tackle the problem, but with the right approach, self-therapy can be effective! Noted speech therapist, Dr. Charles Van Riper, praised this important guide and the concepts it explains: “There are always some who stutter who are unable to get professional help and others who do not seem to be able to profit from it. There are some who prefer to be their own therapist. Malcolm Fraser has provided guidance for those who must help themselves. Knowing well from his own experience as a stutterer the difficulties of self-therapy, he outlines a series of objectives and challenges that should serve as a map for the person who is lost in the dismal swamp of stuttering and wants to find a way out.” “While there are many differing opinions today about stuttering therapy, one thing is for sure, the tried and true techniques in this video have been effective for decades,” said Bob O’Brien, producer of the film. “When I first read Malcolm Fraser’s book, I was struck by how it reads like a self-training program. I knew then it needed to be made into a video, and that it would have a great impact on the audience.” Tom Sharstein, co-founder and chairman of the World Stuttering Network, demonstrated the techniques introduced by Malcom Fraser and shared his own personal experience with stuttering throughout the video. “Malcolm Fraser’s concepts are timeless, and this book changed my life,” said Sharstein. “When I was asked to be part of this project, I had to dig back many years to the dark ages of my stutter, and hopefully through this video, you'll be able to see my progression. The techniques laid out in this film will help you obtain smoother speech, if you want it.” A trusted source of information on stuttering, Stuttering Foundation materials are as close as your nearest public library. For decades, The Stuttering Foundation has made its books and videos available for free to public libraries across the country. Today, through the generosity of benefactors, more than 16,000 libraries shelve these materials. Public libraries can request the DVD free of charge by submitting the updated request form. About the Stuttering Foundation Malcolm Fraser, a successful businessman who struggled with stuttering, established the nonprofit Stuttering Foundation in 1947 and endowed it throughout his lifetime. The Foundation provides free online resources at StutteringHelp.org for people who stutter and their families, as well as support for research into the causes of stuttering. Contact Details The Stuttering Foundation Greg Wilson +1 571-239-7474 gregwilsonpr@gmail.com

May 08, 2025 09:11 AM Eastern Daylight Time

TheLinkU and Morgan Stanley Global Sports & Entertainment Launch Custom Financial Education Program for College Athletes

TheLinkU

TheLinkU, a leader in Name, Image, and Likeness (NIL) management, announced a strategic collaboration with Morgan Stanley Global Sports & Entertainment (GSE), a division of Morgan Stanley Wealth Management dedicated to serving the unique and sophisticated needs of elite and professional athletes, entertainers, executives, creators, and other top professionals in the business of sports and entertainment. The new program will offer college athletes opportunities to learn from and obtain access to Morgan Stanley’s Global Sports and Entertainment Directors (exclusively designated financial advisors) in conjunction with the GSE business’ financial education tools, resources, and content as part of a broader offering by TheLinkU. This collaboration between TheLinkU and Morgan Stanley GSE will provide college athletes with benefits that include comprehensive financial education equipping them with necessary tools, resources, and information to help them make empowered financial decisions. The financial education program will be presented in-person, nationwide; virtually with webinars; and digitally via TheLinkU web portal, among TheLinkU’s partner institutions. Austin Elrod, President and Founder of TheLinkU, expressed his enthusiasm: "This collaboration exemplifies our mission to empower athletes through innovative solutions. We are thrilled to bring a unique opportunity like this to college athletes. I want to thank everyone at Morgan Stanley Global Sports & Entertainment who has worked with me on bringing this project to life. TheLinkU is committed to supporting the athletes’ journeys in the new world of college athletics. Since inception, TheLinkU has focused on our three pillars: protecting the athlete, protecting the institution, and protecting the businesses participating in the NIL space." “College athletics has seen unprecedented change over the past few years,” said Sandra L. Richards, Managing Director, Head of Morgan Stanley Global Sports & Entertainment and Segment Sales & Engagement. “The need for financial education and guidance has become increasingly critical for college athletes, parents, coaches, and other stakeholders. We are pleased to provide them with financial education, tools, and resources through TheLinkU. Together, we look forward to educating and empowering today’s and tomorrow’s athletes to own their financial futures.” Morgan Stanley Global Sports & Entertainment consists of over 300 Financial Advisors who are Global Sports and Entertainment Directors, Global Sports and Entertainment Associate Directors, and/or NFLPA Registered Institutional Player Financial Advisors; several of whom are former professional and collegiate athletes. For more information, please visit www.morganstanley.com/gse. For more information about TheLinkU and its collaboration with Morgan Stanley Global Sports & Entertainment, please visit thelinku.com or contact Devon Patel, Financial Analyst / Investment Advisor Representative at TheLinkU, using the contact details below. Media Contacts Devon Patel (TheLinkU) - Devon@thelinku.com | (832) 922-5053 Austin Elrod (TheLinkU) - Austin@thelinku.com | (214) 681-6310 Christy Jockle (Morgan Stanley) - Christine.Jockle@morganstanley.com | (914) 225-6827 Website: www.TheLinkU.com Register Now: TheLinkU x Morgan Stanley Registration Form About TheLinkU Founded in 2022 by Austin Elrod, TheLinkU is a pioneering NIL platform dedicated to simplifying and enhancing opportunities for college athletes and institutions. With a focus on integrity and compliance, TheLinkU offers a comprehensive suite of services designed to empower athletes and support colleges in navigating the evolving NIL landscape. For more information, visit www.thelinku.com About Morgan Stanley Wealth Management Morgan Stanley Wealth Management, a global leader, provides access to a wide range of products and services to individuals, businesses, and institutions, including brokerage and investment advisory services, financial and wealth planning, cash management and lending products and services, annuities and insurance, retirement, and trust services. About Morgan Stanley Morgan Stanley (NYSE: MS) is a leading global financial services firm providing a wide range of investment banking, securities, wealth management, and investment management services. With offices in 41 countries, the Firm’s employees serve clients worldwide including corporations, governments, institutions, and individuals. For more information about Morgan Stanley, visit www.morganstanley.com. Contact Details Sterling Randle srandle@hotpaperlantern.com Company Website https://www.thelinku.com/

May 01, 2025 09:30 AM Eastern Daylight Time

Image

NAVEX One: Supporting HIPAA Compliance with Integrated Risk and Compliance Content

NAVEX Global

NAVEX, the global leader in integrated risk and compliance management solutions, offers healthcare organizations the tools they need to meet rigorous data privacy and security requirements. As the regulatory environment grows increasingly complex, NAVEX announces that NAVEX One now delivers centralized policy management, employee training, and risk assessment solutions aligned with the Health Insurance Portability and Accountability Act (HIPAA) enabling simplified compliance. HIPAA establishes national standards to safeguard sensitive patient health information. To avoid costly penalties and protect patient trust, covered entities must adopt comprehensive administrative, physical, and technical safeguards. NAVEX One has long supported these efforts, offering content and capabilities that streamline compliance and strengthen privacy and security programs. “HIPAA compliance is a cornerstone of trust in healthcare. Organizations need a partner that not only helps them check the boxes but also actively supports their broader privacy and risk mitigation goals,” said A.G. Lambert, Chief Product Officer at NAVEX. “NAVEX One equips healthcare compliance professionals with the tools to develop sustainable, defensible programs that protect patient data and reduce regulatory risk.” NAVEX One empowers healthcare organizations to: Centralize and maintain privacy and security policies aligned to HIPAA. Train employees on HIPAA fundamentals and emerging risks. Assess risk and implement appropriate safeguards. Prepare for audits and investigations with robust documentation. Demonstrate ongoing compliance with automated tracking and reporting. By delivering these capabilities in a unified platform, NAVEX One streamlines HIPAA compliance, reduces administrative burden, and supports a proactive, organization-wide approach to privacy and risk management. “HIPAA requirements touch every part of an organization—from workforce training to incident reporting,” said Kyle Martin, Vice President of Risk Governance at NAVEX. “NAVEX One brings it all together in one auditable platform, giving healthcare leaders confidence they’re meeting requirements while building a strong company culture.” Learn more about NAVEX One HIPAA compliance software. NAVEX, the global leader in risk and compliance solutions, is trusted by thousands of organizations to strengthen compliance and proactively manage risk. Through the NAVEX One platform and unparalleled industry data and benchmarks, organizations are empowered to maximize the potential of their compliance and risk programs. Based in Lake Oswego, OR, with a global presence, NAVEX continues to shape the future of governance, risk and compliance. Visit our blog or follow us on LinkedIn, Facebook, and YouTube. Contact Details Navex Global scott.levesque@navex.com Company Website https://navex.com

April 24, 2025 01:22 PM Eastern Daylight Time

Former ESPN NBA Insider Adrian Wojnarowski Joins Players Health’s NIL Advisory Board, Begins Brand Ambassadorship

Players Health

Players Health, the leading provider of athlete safety and insurance solutions, today announced the appointment of St. Bonaventure men’s basketball general manager and former ESPN NBA Insider Adrian “Woj” Wojnarowski to its NIL Advisory Board and as a brand ambassador. The partnership formally began on Friday, April 4, when Woj appeared on behalf of Players Health at the NCAA Men’s Final Four in San Antonio, Texas. Widely regarded as one of the most respected names in sports media, Woj joins the Players Health NIL Advisory Board after retiring from his award-winning role at ESPN, where he spent years breaking NBA news and guiding coverage across the network’s platforms. Now, as the general manager for St. Bonaventure men’s basketball, he oversees a broad range of responsibilities, including name, image, and likeness opportunities, transfer portal management, and alumni relations. “St. Bonaventure has given me opportunity to utilize three decades of relationships to create the greatest possible impact on the next generation of athletes,” said Wojnarowski. “Joining Players Health allows me to widen that circle even further, especially now, when NIL has opened remarkable doors. We want to ensure that while these athletes seize their opportunities, they do so with the safety and support they deserve.” Wojnarowski will join fellow industry leaders on the Players Health NIL Board of Advisors to drive strategic initiatives, engage in educational panels, and advance the Players Health mission at industry events. “Woj revolutionized sports journalism with his approach to reporting and relationships, and now he is bringing that same forward-thinking mindset to our team as one of the first GMs in college athletics,” said Tyrre Burks, Founder & CEO of Players Health. “NIL has fundamentally transformed the collegiate landscape, and there is no one better equipped to help us navigate this new era. His insights will be invaluable to our success as we work to develop solutions that keep athletes safe, supported, and empowered at every stage of their athletic career.” Players Health and Wojnarowski traveled to San Antonio for the NCAA Men’s Final Four, where Wojnarowski took part in a panel discussion on the evolution of the general manager role in collegiate athletics. The panel was held on Friday, April 4 at the Boggess Center during the Global NIL Conference hosted by Silver Waves Media. The announcement comes just three months after Players Health closed a $60 million Series C funding round to accelerate the expansion of their innovative athlete safety and insurance solutions across youth, recreational, collegiate, and professional sports. To learn more, visit: https://www.playershealth.com/ Players Health is a sports technology company providing digital risk management services, reporting tools and insurance products to sports organizations to empower them to stay ahead of their ever-changing safety and compliance responsibilities. Working towards establishing the safest environment for athletes, Players Health views the health and safety of athletes as a priority in today's sports landscape. Contact Details Hot Paper Lantern playershealth@hotpaperlantern.com Company Website https://www.playershealth.com

April 09, 2025 09:00 AM Eastern Daylight Time

Mastering The Markets Redefines Financial Education in Australia

Rev Up Marketers

In a saturated market of financial education programs, Mastering The Markets (MtM) is setting a new standard with its comprehensive and structured approach to teaching aspiring traders. Co-founded by David Bird (B.Ed., CFTe) and Adam Bird, MtM is quickly becoming a leader in financial education, offering a unique curriculum designed to foster long-term mastery of the financial markets. A Structured Approach to Trading Education Unlike many online trading courses that promise shortcuts to success, MtM focuses on delivering an in-depth and structured curriculum. The program includes regular assessments, progress milestones, and personalized support to ensure that students not only understand trading concepts but are also able to apply them effectively. “We aim to bridge the gap between theoretical knowledge and real-world application,” said David Bird, Certified Financial Technician and co-founder of MtM. “Being a skilled trader does not necessarily equate to being a good teacher. Our goal is to ensure that students don’t just learn concepts—they build a solid foundation and develop actionable skills.” Mentorship That Sets MtM Apart One of the core features of MtM is its mentorship program. Students gain access to live market sessions where they can interact with experienced traders, ask questions in real-time, and receive immediate feedback on their strategies. In addition, high-performing students are offered internships to gain hands-on experience in the market. "Pre-recorded videos can't replace the experience and guidance that comes from real-time mentorship," added David Bird. "Our high-touch approach offers personalized support, allowing students to learn directly from professionals in the field." A Purpose-Driven School with Community Impact The Bird brothers’ commitment to social impact is reflected in MtM’s core values. Mastering the Markets (MtM) was born from a simple idea: to use investing as a tool for good. What began as a charity initiative as an attempt by the Bird brothers to introduce financial education into mental health spaces was initially rejected. But rather than walking away, they built something bigger. That spark became MtM: a structured, education-first trading school built to empower people through financial literacy. Additionally, MtM is committed to giving back to the community through scholarships and support for various initiatives. “We want to make financial education accessible to all,” said David Bird. “The impact of a scholarship or mentorship opportunity can change someone’s life for the better.” Proven Results and Industry Recognition MtM’s approach to education has garnered national attention. David Bird regularly contributes to the News Corp business section and has spoken at prominent business and finance events. His media presence has helped to position MtM as a leading voice in the financial education space. The school’s track record speaks for itself. With impressive student retention rates, successful graduate outcomes, and competitive internship placements, MtM is producing traders who are equipped to build sustainable careers in the financial markets. “Our students are not just learning to trade—they’re learning how to think critically, manage risk, and make informed decisions that will serve them throughout their careers,” said David Bird. About Mastering The Markets Mastering The Markets (MtM) is an Australian-based financial education platform designed to equip aspiring traders with the knowledge and skills they need to succeed. Co-founded by David and Adam Bird, MtM combines structured learning with hands-on mentorship and real-world market applications. For more information about Mastering The Markets, please visit www.masteringthemarkets.com. Facebook LinkedIn - David LinkedIn - Adam X YouTube Contact Details Mastering The Markets David Bird david83bird@gmail.com Company Website http://www.masteringthemarkets.com

April 04, 2025 07:50 AM Eastern Daylight Time

Image

TheLinkU and NIL Sports Attorney Mit Winter Partner to Launch First-Of-Its-Kind Revenue Share Execution Model for College Athletes

TheLinkU

TheLinkU, the premier NIL platform focused on simplifying and enhancing opportunities for college athletes and institutions, announced today its fully integrated revenue-sharing model and third-party program through strategic collaboration with renowned sports attorney Mit Winter. With almost two decades of experience focusing on sports law, Winter is one of the foremost experts and sought-after voices on the legal and regulatory issues in the ever-evolving NIL and college athletics landscape. The partnership is set to redefine collegiate athletics as it equips universities with the tools, legal frameworks, and cutting-edge technology necessary to implement effective revenue-sharing models. This will ensure that athletes are fairly compensated for their contributions to their colleges while maintaining integrity and compliance with a constantly shifting regulatory environment. The new offering comes at a pivotal moment in collegiate athletics, coinciding with the anticipated approval of the House settlement and the start of revenue sharing with student-athletes. “College athletics is on the brink of major transformation. This change brings new regulatory and compliance challenges, but it also presents an opportunity for universities to differentiate themselves in their support of athletes’ NIL efforts, in operational practices, and in revenue-sharing program structure,” said Winter. “I’m happy to help TheLinkU provide universities with solutions that streamline implementation, reduce costs, and drive operational efficiencies, allowing institutions to provide unmatched support for their athletes and navigate the changing landscape of college athletics with confidence and success.” TheLinkU's comprehensive and innovative SaaS revenue-sharing and General Manager (GM) platform models allow colleges to streamline and optimize opportunities for their athletes, making them easier to manage while ensuring the sustainability of their NIL programs. Focusing on compliance and athlete support, TheLinkU also fosters sustainable revenue generation for universities through more than 30 strategic business partnerships. By leveraging these partnerships, TheLinkU decreases the need for donor contributions and creates long-term financial opportunities, enabling athletic departments to achieve NIL success while maintaining financial stability. "College administrators and athletic directors are increasingly facing uphill challenges involving financial, legal, regulatory, and commercial unknowns as they try to put together competitive teams on the field or court,” said Austin Elrod, founder and president of TheLinkU. “As the entire market seemingly shifts weekly, the administrators that progressively look to technology to integrate opportunities and remain compliant will create a strategic advantage against the administrators trying to operate as they did in a pre-NIL world. Mit is an institution and a true pioneer in the NIL marketplace. By combining his legal and regulatory expertise and TheLinkU’s market-leading technology, we’ve created the most comprehensive solution that prioritizes compliance, fairness, and financial empowerment for athletes nationwide." To request a demo, please email info@thelinku.com. About TheLinkU Founded in 2022 by Austin Elrod, TheLinkU is a pioneering NIL platform dedicated to simplifying and enhancing opportunities for college athletes and institutions. With a focus on integrity and compliance, TheLinkU offers a comprehensive suite of services designed to empower athletes and support colleges in navigating the evolving NIL landscape. For more information, visit www.thelinku.com About Mit Winter Mit Winter is an attorney specializing in collegiate sports law and NIL issues. Mit is recognized as a leading college athletics and college athlete name, image, and likeness attorney, and as an authority on athlete revenue-sharing arrangements in collegiate athletics. Contact Details Digital Sports by Hot Paper Lantern Sterling Randle srandle@hotpaperlantern.com Company Website https://www.thelinku.com/

April 02, 2025 09:15 AM Eastern Daylight Time

1 2 3 4 5 ... 107